Gus Rosania, PhD

Founder and CEO

Primo Research, Inc. is advancing innovation in the fields of computational design, machine learning and AI-driven software development. By integrating computational design with product development and marketing, the widespread adoption of AI is reshaping way business is done.


With a passion for simplicity and customer satisfaction, we will assist creators across a multitude of diverse industries (such as fashion, apparel, food, education, 3D-printing and pharmaceuticals). Our goal is to empower creators by facilitating integration of advanced AI tools into the design of real life products, offering significant competitive advantages and cost-savings over traditional, physical prototyping processes.

Gus Rosania, PhD is the CEO and Founder of Primo Research. As a Professor of Pharmaceutical Sciences at the University of Michigan, he designed courses to introduce undergraduate students to computational modeling applications in drug design. As an NIH-funded, Principal Investigator and research group leader, he successfully forged interdisciplinary collaborations that developed virtual models and simulations to optimize drug efficacy and safety. As CEO of Primo Research, his aim now is to make this technology readily accessible to inexperienced users, introducing creators possessing no engineering or scientific backgrounds to easy-to-use tools while facilitating interdisciplinary collaborations, in order to attract both investors and customers.